What is Upselling?
Upselling is defined differently, depending on who you are speaking to, but Wikipedia had a good definition:
Upselling (sometimes 'up-selling') is a sales technique whereby a saleperson induces the customer to purchase more expensive items, upgrades, or other add-ons in an attempt to make a more profitable sale. Upselling usually involves marketing more profitable [...]
Posted by: Justine Smith, May 9, 2010
Comments: 2
I absolutely loved selling on Etsy when I first started out in early 2009. The site is very addicting and many people just love the atmosphere and excitement of working alongside other sellers in hopes of one day living out their dream as full time crafters.
That being said, I wanted to go through the top [...]
Posted by: Justine Smith, May 4, 2010
Comments: 25
If you’ve ever gotten an email from a Nigerian prince you know that there are a lot of scammers out there on the Internet. Yet, every day dozens of new customers choose to buy items from my eBay store and web store. They shop for the product online, complete the purchase online, and even enter [...]
morePosted by: Linda Sanchez, April 28, 2010
Comments: 5
As a new teacher many years ago, I learned quickly that it is not wise to try to reinvent the wheel. When I first started teaching. I would come up with some fresh idea, work tirelessly to create lesson plans, related worksheets and manipulatives and corresponding PowerPoint slides for my students. But then when I [...]
morePosted by: Linda Sanchez, April 19, 2010
Comments: 1
Emily from 4Hands asks:
I’m starting to make the rounds to galleries and stores with a much more focused pitch then the first time I did this 5 years ago. I have 3 lines, with very different audiences and have created my business cards, my wholesale sheets, and am ready to take the next step. With all [...]
Posted by: Justine Smith, April 15, 2010
Comments: 1
Has anyone else taken a look at their Seller’s Dashboard this week hoping to see your 30 day Detailed Seller Ratings (DSR’s) as usual, and seeing only a 90 day rating? The DSR system has always been disappointingly anonymous, and now with this change it is even more difficult to understand what kinds of transactions [...]
morePosted by: Linda Sanchez, April 7, 2010
Comments: 2
While Etsy is a fantastic and well-respected place to do business, many crafters and artists also sell their work offline and through other online marketplaces in an effort to earn more self-employed income.
I've noticed two growing trends within the handmade community for those looking to build up 'side income,' so I thought I'd outline a [...]
Posted by: Justine Smith, April 6, 2010
I’m not much of a girlie-girl, but when I find myself at the mall, I can never resist the lure of Sephora: rows and rows of tester tubes of foundations, blushes, eyeliners and lipsticks all surrounded by ample supplies of brushes, cotton rounds, cotton swabs and makeup remover. Everything is right out there to be [...]
morePosted by: Linda Sanchez, April 5, 2010
Comments: 1
We all want our businesses to thrive and grow, but is it possible to grow too fast? Are you losing customers because you can’t stay on top of your growth? Businesses that grow too quickly run the risk of creating day-to-day challenges that can't be met by staff's current experience and capacity. [...]
morePosted by: Linda Sanchez, April 2, 2010
Comments: 2
With Mother's Day just over a month away, it's important to start preparing your Etsy shop and marketing efforts toward the holiday.
According to Marketing Charts an estimated 14.1 billion dollars was spent during Mother's Day in 2008. While those numbers may be a smidgen lower with the current economic situation, there are still many ways [...]
Posted by: Justine Smith, March 29, 2010
Comments: 1
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